SEO (Search engine optimization) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
Local SEO is an essential part of your SEO strategy, especially if you're a smaller to mid-sized company that relies on the business of local customers. You can find the best local SEO in Dallas via http://localseodallas.com.
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There are many different strategies that you can implement, from optimizing your content using keywords to submitting your NAP (name, address, and phone number) to various local directories. To help organize, streamline and track all of your local SEO efforts, you should make use of these local SEO tools.
Here are a few local SEO tools:
1. Google AdWords Keyword Planner
This tool works for strengthening your local SEO keywords. During the keyword research phase, you can identify the traffic for specific keywords as well as find new local keywords based on local searches. The Keyword Planner tool even lets you conduct research based on geographic regions.
2. SEOProfiler
The most powerful local SEO tools that you can put in SEOProfiler include features such as a website audit tool, website page optimization, a link disinfection tool that identifies bad backlinks, the ability to identify strong local keywords, and even customizable PDF reports.